YOKOHAMA, Japan – Nissan today announced that the all-new Nissan Ariya crossover all-electric vehicle won the Red Dot Design Award in the product design category. This is Nissan’s seventh time to win the award.
The Ariya was recognized for its outstanding innovation as an EV and for its high-quality design that employs Nissan's unique concept of “Timeless Japanese Futurism”.
Founded in 1955, the Red Dot Design Award is one of the world's biggest design honors, organized by the Design Zentrum Nordrhein-Westfalen (Nordrhein-Westfalen design center) in Germany. This year, a jury of 50 manufacturers and designers of various industrial products selected the winners based on nine design elements, such as aesthetics, functionality, quality, ergonomics, durability, and innovation. For the product design category, some 7,900 entries from approximately 60 countries were submitted.
The stylishly designed Ariya combines Nissan's expertise in EVs with the latest connected technologies, marking the next chapter in the Nissan EV story. The Ariya promises powerful acceleration and smooth, quiet operation. The lounge-like interior provides a welcoming and comfortable environment for driver and passengers alike.
About the Red Dot Awards https://www.red-dot.org/award
The Red Dot Design Award is an annual international design competition. The awards are divided into three categories: Product Design, Brand & Communication Design, and Design Concept. The Red Dot logo is an internationally established symbol of quality design. This is the seventh time that Nissan has received this award, having previously won in 1993, 1996, 2001, 2002, 2003, and in 2018.